Seth Godin once said that marketing is no longer about the stuff you make but the stories you tell. In the ongoing digital transformation, Video is an effective form of communication that needs to be integrated into each and every aspect of your existing marketing efforts.
In this episode of startup sunday, we interact with Mr Paritosh Sharma from Sava100Crore, a business channel that helps SME business owners in India to grow their business. Prior to co-founding Sava100Crore, Paritosh has worked with startups like Jabong, Hike, PayU etc. Following is the excerpt from the conversation:
Most of the startups are built with the intention of problem-solving and making the lives of people easier. One of the aptest examples of this is “Delhivery”. In an interview, Sahil Barua, one of the 5 co-founders of Delhivery said: “We had worked extensively in the telecom sector and over the years we realized that internet is going to revolutionize how businesses would be done”. In one of the incidents where Sahil wanted a book to be delivered to one of his friends Suraj, also a co-founder, who lived across the street, through a courier service, both of them realized inefficiencies in the system when the courier service provider charged them Rs. 350 and took 2 days to deliver which they couldn’t understand “why?”. In order to solve this problem, they came up with “Delhivery”.
Delhivery is a Delhi based startup that helps merchants and brands create successful online businesses by providing E-Commerce technology and core logistics support.
The story of most of the successful startups starts from realizing the gap in the market and moving towards filling that one. Indian television entertainment has a huge pile of content but somewhere lacks the specific content to cater to the young viewers. There came the most famous YouTube content giant to amaze the viewers with exactly what they were looking for.
This week, we present to you the story of a guy who did something out of the league and created our very favorite TVF.
The Viral Fever (TVF) is an online YouTube channel started by TVF Media Labs in 2010, and currently owned and operated by Contagious Online Media. TVF was the pioneer of web-series in India with hits like Permanent Roommates and Pitchers. As of December 2018, TVF has over 5 million subscribers on YouTube.
Education has become a costly affair with the rise in the demographics of children and young adults in the Indian educational system. The Indian education sector has seen high growth in the past two decades with parents looking to admit their children into English medium schools. The rise in private schools training young children in the foreign language, along with teaching them moral education and modern etiquettes, appealed to the rising Indian middle class. This also led to the number of students passing 12th every year. In the subsequent days, new private graduation and post graduation institutes and universities have been established following norms laid down by Government regulated norms and principles.
Such an increase in the number of students to an average of 45-50 students in a batch has resulted in a lack of attention to individual students. In this edition of Startup Sunday, we the Entrepreneurship Cell got an opportunity to talk to the CEO/Founder of one such startup which is working towards making quality education accessible & affordable to every child from the best teachers across India.
“We will continue to see a convergence of the digital world and physical world. Those who conquer that trend would be market leaders.” – John Phillips, Pepsico Inc
In this episode of Startup Sunday, The Entrepreneurship Cell brings to you insights on the newly formed E-Commerce policy of India which came into force from February 2019.
Reaching our destination on time is the first and foremost requirement that needs to be met by every person in today’s busy, fast-paced world. But given our population count and the number of vehicles on the road, traffic is simply inevitable. Thus, came an opportunity for us to solve, a gap to be filled and so was created the category of shared mobility space.
This Start-up Sunday we bring to you an idea that filled this gap and managed to sustain and grow exponentially within a short period of time.
Previously in 80’s and early 90’s, could anyone even imagine how life can be this convenient! Opportunity always lies there but only few have those eyes to see it and become the CHANGE-MAKERS!
In this edition of Startup Sunday, we present to you the story of one such endeavour by the dynamic personality Mr. VSS Mani, has made a huge difference in society by providing local search services.
Gone are the days when you needed to go to that shaadi to enjoy the divine taste of Biryani. Biryani has come a long way from home – caterers to cloud kitchens.
Swiggy also revealed that the chicken biryani was the most ordered dish of the year.
This Sunday we are bringing you the story of one such startup which is working towards bringing that hot plate of Biryani straight to your doorstep.
Sound familiar, it is none other than Biryani by Kilo.