The world in which we live in, changes and transformation are the only constants. With globalization and liberalization setting in with the full flow, the competition has become cutthroat and fierce. In order to help our new generation, become ready for this transformation, Eat My News has come up with a disruptive solution. It provides a platform where people can upskill themselves with skill development workshops, attend youth leadership conferences and moreover, learn from the industry experts and develop skill sets that can make them industry ready.
Seth Godin once said that marketing is no longer about the stuff you make but the stories you tell. In the ongoing digital transformation, Video is an effective form of communication that needs to be integrated into each and every aspect of your existing marketing efforts.
In this episode of startup sunday, we interact with Mr Paritosh Sharma from Sava100Crore, a business channel that helps SME business owners in India to grow their business. Prior to co-founding Sava100Crore, Paritosh has worked with startups like Jabong, Hike, PayU etc. Following is the excerpt from the conversation:
The story of most of the successful startups starts from realizing the gap in the market and moving towards filling that one. Indian television entertainment has a huge pile of content but somewhere lacks the specific content to cater to the young viewers. There came the most famous YouTube content giant to amaze the viewers with exactly what they were looking for.
This week, we present to you the story of a guy who did something out of the league and created our very favorite TVF.
The Viral Fever (TVF) is an online YouTube channel started by TVF Media Labs in 2010, and currently owned and operated by Contagious Online Media. TVF was the pioneer of web-series in India with hits like Permanent Roommates and Pitchers. As of December 2018, TVF has over 5 million subscribers on YouTube.
“We will continue to see a convergence of the digital world and physical world. Those who conquer that trend would be market leaders.” – John Phillips, Pepsico Inc
In this episode of Startup Sunday, The Entrepreneurship Cell brings to you insights on the newly formed E-Commerce policy of India which came into force from February 2019.
DIGITALNIL-GROWING BUSINESS DIGITALLY
The world has seen a huge paradigm shift when it comes to marketing strategy of companies. Riding the digital wave and technological advancements around the globe, new avenues have been created through which companies are fighting for their share of digital space over the internet and mind space of the millennial youth and millions of customers surfing online. No one is ready to leave an inch when it comes to the digital marketing arena and this has boosted startups in the field of digital marketing to grow.
One such startup which is looking to revolutionize the world of Digital Marketing is DigitalNil. Ideated and Co-Founded by an electronics engineering student, Nilesh Komatwar, this digital marketing startup envisages to help businesses, especially startups grow in India. An enthusiastic individual, Nilesh not only looks to promote startups and new ventures be visible online, but also create a network which could be leveraged by the budding entrepreneurs to connect with each other and potential investors. DigitalNil in one word would act as an incubator to promote new businesses grow digitally.
This Sunday, we have the excerpts of the conversation we had with Mr. Nilesh Komatwar, CEO of DigitlNil. Nilesh is currently a third year electronics engineering student and has been involved in quite a number of startups from an early age of 18. He has had a roller coaster ride till now in his journey but every time something has come between him and his goal, he has strived hard to overcome such obstacles to launch DigitalNil successfully.
The French designer Yves Saint Laurent nailed it when he said, “The most beautiful makeup of a woman is passion. But cosmetics are easier to buy”. This is especially apt in today’s day and age where the ever-helpful e-commerce businesses are putting everything a consumer needs online and giving it to them with hefty discounts.
For every girl, be it a college student or a working woman, her one-stop beauty destination is NYKAA! Launched just in 2012 by Falguni Nayar, an alumnus of IIM Ahmedabad, Nykaa is currently valued at INR 3000 Cr. Let’s delve into the entrepreneurial journey of Ms. Nayar, and see how the Company has managed to achieve breakeven EBITDA and a valuation of INR 3000 Cr in a span of 7 years
The Human Mind has always baffled many scholars, researchers, scientists and philosophers for its sheer ability to think and perceive the unimaginable. Sir Albert Einstein once famously quoted, that “Logic will take you from A to B. But Imagination can take you everywhere”. To what extent this quote is valid can be judged by the way that humans have evolved only through innovation over the centuries. From lighting fire to producing nuclear energy and from making wheels to sending the man on the moon, we have practically achieved a lot as a species. Human race over the generations has been blessed by such thinkers, philosophers, and innovators who have challenged and disrupted their time and have come up with discoveries and innovations that none could imagine then. Even today we have visionaries, who with their imaginative minds cross all the boundaries that bind a normal person, to create a better world for those living therein.
When we talk about visionaries, one such person who has changed the way multiple industries work is Elon Reeve Musk. Born in Pretoria, South Africa, Musk’s journey in becoming a visionary and an entrepreneur started at the age of 12 when he created Blaster, a BASIC-based video game, and later sold it to a Magazine known as PC and Office Technology, for approximately $500. Later being inspired by The Hitchhiker’s Guide to the Galaxy by Douglas Adams, Musk believed that the Internet, Renewable Energy and Space Travel would be having the biggest impact on the lives of the people worldwide. This week’s Startup Sunday would thus feature the journey that Elon Musk took as an individual to establish three very different ventures and how he built those enterprises from scratch with a never say die attitude. Such an undying spirit was the result of his conviction to his own ideas.
Qrius earlier started as ‘The Indian Economist’ back in January of 2013 is a leading digital magazine that focuses on publishing high quality articles and opinion pieces on business & economics, policy, politics, culture, foreign affairs and more.
With a broad range of In House Analysts, Contributors from around the globe, and over 100 content sharing partnerships with organisations from across the world, they aim to present to the reader a unique perspective on the most important issues of the day in various fields. Their Moto is ‘For the curious Mind’ as they developed Qrius into forum where curious minds meet and discuss a diverse range of subject areas that affect business, politics and society in general.
Entrepreneurship Cell got an opportunity to interview Mr Manan Vyas founder of Qrius, and brings to you the story of Qrius this Sunday
In 1999, Professor Milton Friedman, a Nobel Prize winner in economics stated:
“I think the internet is going to be one of the major forces for reducing the role of government. The one thing that’s missing but that will soon be developed, is a reliable e-cash.”
Nine years later, Bitcoin was born.